Nigerian singer Asake releases Why Love featuring production from Magicsticks. The Giran Republic artist continues his dominance in the Afrobeats scene with this single. Listen, stream, buy the track, mp3 download.
Nigerian singer and songwriter Asake releases his latest musical work titled Why Love along with an accompanying music video. This project features the technical input of Magicsticks, the producer responsible for the distinct sound that propelled Asake to international fame. The song marks a significant entry in the artist’s discography under the Giran Republic imprint. Asake has built a reputation for blending Fuji influences with contemporary elements, a style that has secured his position at the top of the music charts. This release serves as a testament to his consistent work ethic and his ability to maintain a unique identity in a crowded industry.
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The history of Asake, born Ahmed Ololade, reflects a rapid rise from the streets of Lagos to global stages. He first gained widespread attention with the single Mr Money, which established his brand as a voice for the youth. His career reached a major milestone when he signed with YBNL Nation and Empire, leading to the release of his debut album, Mr Money With The Vibe. This album broke records on streaming platforms and cemented his status as a powerhouse in African music. He followed this success with a second album, Work of Art, which further expanded his reach into markets in the United Kingdom and North America. His ability to sell out the O2 Arena in London remains one of the most significant achievements for a contemporary Nigerian act.
asake why love
The production of Why Love by Magicsticks highlights a professional partnership that has defined an era of Afrobeats. Magicsticks provides the rhythmic foundation that allows Asake to use his signature group-vocal style and percussive delivery. This collaboration ensures that the song carries the familiar energy that fans expect while introducing new sonic textures. The music video provides a visual narrative that complements the themes of the track, offering a high-quality production that meets international standards. Asake uses his art to bridge the gap between traditional Yoruba culture and modern pop sensibilities, a feat that has earned him numerous awards and nominations on the continent.
Asake maintains his role as a cultural leader by using his platform to showcase the lifestyle and aspirations of his peers. His nationality and background play a central role in the stories he tells through his music. Why Love reflects a mature perspective on relationships and personal growth, topics that resonate with a wide audience. The involvement of Giran Republic indicates a strategic move in his career management, allowing for more creative control over his output. He remains a central figure in the conversation about the future of Nigerian music, as his work continues to influence the direction of the genre.
The release of Why Love follows a series of successful international tours and collaborations with global artists. Asake has managed to stay relevant by constantly evolving his sound while keeping his core message intact. His history of chart-topping hits provides a foundation of authority and expertise that few artists can match. This latest single adds to a body of work that documents the evolution of a local talent into a global icon. Fans look to Asake for music that is both entertaining and culturally significant, and Why Love delivers on both fronts. He continues to prove that his success is the result of deliberate planning and a deep understanding of his craft.
Asake – WHY LOVE
Produced by Magicsticks
12 February 2025
1 song, 3 minutes
℗ 2025 Giran Republic
Watch Music Video
