Nigerian artists Zady Boy and Baba Tundey collaborate on the new single ‘Playboy.’ Produced by Melaya Beatz. Stream the track on NWE Worldwide. Listen, buy the piece of music, mp3 download.
Nigerian artists Zady Boy and Baba Tundey released a new collaborative single titled “Playboy.” The track arrived this past week. Production for the song comes from Melaya Beatz. The release is out now via NWE Worldwide. This partnership highlights a frequent and effective strategy within the Nigerian music industry, where artists join forces to merge audiences and amplify reach. The two-minute runtime signals a track built for the streaming era, prioritizing a concise, impactful listen that fits modern consumption patterns. The title “Playboy” directly references a well-known archetype, suggesting themes centered around lifestyle, romance, and a certain charismatic swagger common in contemporary Afrobeats and street-pop narratives.
zady boy, baba tundey playboy
Production by Melaya Beatz provides a recognizable sonic signature. The producer’s involvement suggests a beat crafted with current melodic and rhythmic trends in mind, designed to support the artists’ vocal flows and the track’s thematic direction. A release on NWE Worldwide indicates an outfit with ambitions for international distribution, aiming to place this Nigerian collaboration on a global stage. For both Zady Boy and Baba Tundey, a joint single serves as a strategic career move. It allows them to present a unified sound to a broader segment of the market, potentially attracting listeners from each other’s fanbases and generating fresh discussion around their artistry.
The Nigerian music scene continues to thrive on a constant flow of new releases. In this environment, a well-executed collaboration with a clear concept like “Playboy” can cut through the noise. Its success will depend on the chemistry between the artists, the catchiness of the hook, and the production’s ability to inspire movement and sharing. Ultimately, the track functions as both a musical entry and a statement of persona, contributing to the ever-evolving story of Nigerian pop culture and its influence worldwide.
Zady Boy, Baba Tundey – Playboy
Produced by Melaya Beatz
9 January 2026
1 song, 2 minutes
℗ 2026 NWE Worldwide
